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Core Competencies-How We Can Help You

Customer Insights
Empiricor can help identify your business’ most attractive target segments and understand what they care about.

Services:

  • Customer research
  • RFM analysis
  • Customer Blueprint: Acquire-Grow-Retain & Refer
Customer Communications
We help chart the path to your target customers with a consistent and compelling messaging strategy that aligns product benefits to customer needs.

Services:

  • Customer persona development
  • Messaging architecture
  • Communications Blueprint: Marketing & Sales Funnel
Content Marketing
We create and deliver magnetic content that will attract your prospect and build trust and engagement.

Services:

  • Content and keyword plan
  • Content Blueprint and Calendar
  • Content creation: videos, blog posts, landing pages, ebooks and more
Campaigns
We are very experienced with demand generation, lead nurturing, customer upsell and developing loyalty campaigns that keep your customers coming back for more.

Services:

  • Ideation
  • Campaign Blueprint: media, partnerships, sales tools, offers and calls to action
  • Campaign execution – trigger campaigns, drip campaigns, marketing automation, live event marketing
  • „I worked with Karen and Empiricor at three companies where we built B2B marketing and sales systems that fuelled geometric revenue growth. If you have the opportunity to work with Empiricor in any capacity, I recommend that you take it.“
    Matt Millen - Vice President Business Sales, T-Mobile
  • „An extraordinary advisor, partner and thought leader with sharp business acumen and marketing instincts that greatly complement an unwavering passion for SMB customers.“
    Jerry Yen - Director Worldwide Competitive Strategy & Planning, Hewlett-Packard

Contact Us

Phone: (760) 593-7601

Address: 10531 4S Commons Drive, #506, San Diego, CA 92127

Call us, email us or connect with us.

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